Starting from the project that DSM already made for the the well-known brand Chicco drinking line, we deal also with the development of new graphical themes, enriching the line with the introduction of two new colors. 
For this reason we added the blue and the pink new versions that diversifies the mugs for boys and girls.
The new graphics themes helps to underline this diversity: the little animals that animated the product surfaces, have been selected for being strong and agile animal for the boys and delicate and feminine creatures for the girls. Using bright colors the chosen theme referred to the world of flight.
Airplanes and hot-air balloons recalls the playful dimension, attracting children helping them using the cups independently, without the parents help.
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